Pequity Joins ADP: Scaling Our Mission Together

Pequity Merges with ADP

Today, I’m excited to share that Pequity is merging with ADP. To read more about it at the official press release, see here.

To some, this may feel like a natural, even obvious, next step — the result of years of hard work. Pequity has built best-in-class compensation software; ADP is a global leader in HR and payroll solutions. This acquisition will broaden the tools ADP offers to support the complex compensation planning needs of its mid-size, enterprise and multinational clients..

However, for others — our customers, friends, former colleagues, and teammates — this news may come as a surprise. Maybe even a shock. There’s something undeniably special about working with a smaller company; one where you can reach the founders directly, and where your feedback becomes part of the roadmap overnight.

This note is for you. I want to share more about the intent behind this transaction, and reaffirm my continued commitment to everyone who’s supported Pequity’s journey to date.

What We’ve Built Together

Pequity’s software has grown far beyond what a 23-person team — with just 11 engineers — should reasonably be able to achieve. Over the past six years, we’ve supported companies ranging from 100 to 100,000 employees through their most important compensation moments.

Our users have come to expect a product that gives them full control:

  • Building comp cycles, approvals, and budgets in days, not weeks
  • Designing layouts, hierarchies, and permissions on their own
  • Allowing planning in local or global currency, or dollars and percentages
  • Editing formulas, data, and logic mid-cycle for real-time scenario planning
  • Managing sales commissions, executive pay, and more — all in one platform

And for every compensation leader reading this: yes, all these so-called “impossible” features were made possible by the brilliance and dedication of this team. What others called “future roadmap,” Pequity built.

Why ADP?

By joining ADP, we’re pairing Pequity’s capabilities with a company that has decades of experience delivering excellence at scale. ADP stood out to us for truly listening to their customers. In fact, it was the feedback ADP heard from their own users that brought us together, as we and they mutually realized Pequity had already built what their customers were asking for.

We’re also excited about what this means operationally. A larger company brings infrastructure and support systems that free our team to focus even more on innovation and customer experience. All the daily tasks of running a company, from billing operations, to company credit cards, to scheduling company all-hands – these and more internal processes will be handled by our adjacent ADP teams and systems. This gives our engineers and customer teams more time to do what they love: building and supporting the best compensation software on the market.

Of course, behind every business milestone are real human emotions — excitement, pride, a touch of fear, and yes, a little sadness at the end of an era. I feel all of that. But above all, I feel gratitude: for my co-founder (and husband), for our team, and for the customers and partners who’ve believed in us since the beginning.

The most important thing I can share is this: the journey isn’t over, as the entire Pequity team and platform are moving to this new world together. We will continue to serve you as we always have — listening, responding, and improving — now with even more resources behind us.

Thank you for believing in us, for your feedback, and for being part of this journey. Please keep that feedback coming, and stay with us as we continue building the world’s best compensation system — now, as part of ADP.

Kaitlyn Knopp

Kaitlyn is a renowned compensation expert, with experience as an analyst and leader of compensation teams in the tech industry with companies including Google, Cruise, and Instacart. Her passion for equitable compensation and efficient systems led her to create and launch Pequity, built on the principles of fair pay and opportunity for all.

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